Expo news & insights

Ideas, inspiration & industry insights

Elevate your US exhibition marketing and engagement strategies to drive measurable results. Discover proven tactics, innovative ideas, and expert advice to attract, engage, and convert exhibition visitors into valuable leads and customers.

Explore our United States exhibitions blog for the latest industry news and insights!

Colour light pattern background for exhibition stand
18 Feb 26

Have you ever been to a crowded trade show or conference where companies compete for your attention? It can be overwhelming, right? Well, in today’s competitive…

Contemporary assembling stand for trade show exhibitions
12 Feb 26

Your trade show booth serves as the face of your brand at any event, making a powerful first impression on potential clients and partners. That’s why…

Las Vegas skyline viewed from CES.
03 Oct 25

Looking to attend the largest US consumer electronics event, but can’t decide between The Venetian or The Signature? Or do you need more information on quieter…

Annual man in smart business attire for trade show networking
21 Jul 25

If you have never attended one before, you might be wondering: “What do I wear to a trade show?” These events rarely appear in movies or…

Global business technology icons for international trade show marketing
04 Jul 25

Have you ever looked at an trade show company’s website, seen a UK, European, and a US address, and thought: “They’re not local, this is probably…

Modern trade show modular peninsula booth setup and display configuration
02 Jun 25

If you’re dipping your toes into the vibrant realm of top trade shows and events, you might have stumbled upon the term “shell scheme” before. But what exactly…

Exhibition Stand Builder London by Booth Exhibits
02 Jun 25

Looking To Plan Your Next Exhibition Stand In London? Welcome, we’re here to make this process a lot easier for you. Firstly, here’s a brief history…

Superior the flags of texas and the united states.
17 Jul 24

Let’s face it, in our digital age, nothing quite beats the power of a good old-fashioned handshake and a face-to-face chat. From the biggest trade shows…

Strategic a panoramic view of the london olympia's interior during a busy trade show.
30 Apr 24

In the wonderful world of B2B trade shows, exhibition venues are the showgrounds where all the magic happens. They come in a variety of shapes and…

Attendees converse at a public sector trade show.
29 Apr 24

If you’re a marketing manager looking to level up your game in the exhibition industry, you’re in the right place. Here’s what you’ll get out of…

Superior a man looking at numbers and a line graph with an arrow on the end.
29 Apr 24

Exhibitions and trade shows are powerful platforms for businesses like yours to showcase new products and services, connect with potential customers, and network with industry peers….