All things exhibitions

Ideas, inspiration & industry insights

Elevate your trade show marketing and engagement strategies to drive measurable results. Discover proven tactics, innovative ideas, and expert advice to attract, engage, and convert visitors into valuable leads and customers.

Explore our trade show blog articles for the latest industry news and insights!

trade show marketing
12 Feb 25

At CES, NRF, or NAB Show, you’re not just running an ad – you’re standing five feet from your target buyer. That’s the opportunity trade shows…

Sales representatives talk with two visitors at a professional trade show stand.
12 Feb 25

As with trade show booths themselves, selling at events has become an art form nowadays. Think about it, with business competitors packed around you in a…

Outstanding a sign post with different directions pointing to parts of the sales...
12 Feb 25

Your event is done and dusted, and the trade show floor has closed, but there is still one important step to complete before you can call…

Two professionals wearing suits and nametags examine a product at a trade show.
12 Feb 25

Picture this: you’ve set up a brilliant, eye-catching booth on the show floor. Your product is prominently displayed and ready to be demonstrated to potential leads….

Distinctive multiple visitors on the second floor of the london olympia during the...
12 Feb 25

Welcome to the heartbeat of human connection: the US events industry. From the bustling stages of trade show conferences to the intimate boardrooms hosting crucial business…

Exhibition floor of the ICE Show with bright neon signage.
04 Feb 25

Colorful lights, wide screens, a bustling atmosphere, and impressive presentations – these are but a few of the features that make the International Casino Exhibition (ICE)…

Outstanding a view of st paul's cathedral in london at dusk.
25 Oct 24

The Power Of UK Trade Shows: Your Gateway To The British Market For international brands seeking to establish or expand their presence in the United Kingdom,…

A medical professional giving a presentation to a group of people at a trade show.
08 Oct 24

If there’s one thing the global pandemic taught us, it’s that healthcare workers are real-life superheroes. When things go wrong and people are rushed off to…

A corner exhibition stand display for Greentech by Custom custom-built booth...
17 Sep 24

In the dynamic world of trade shows and exhibitions, your stand is a powerful marketing tool, your main brand ambassador, and often your first point of…

Exceptional asca conference logo with tagline "dream big".
27 Aug 24

School counselors are unsung heroes for many schools across the United States; they play a vital role in students’ lives and often go above and beyond…

Exceptional global pet expo hanging sign from Booth Exhibits
27 Aug 24

Attention all pet lovers and pet industry professionals! Mark your calendars for the Global Pet Expo, a must-attend top Florida trade event in 2025. Presented by…

Exceptional npe 2024 logo on a yellow background.
27 Aug 24

From 6-10 May 2024, Florida was truly mesmerized by a newcomer to the Orlando exhibitions circuit: the NPE 2024 Plastics Show! Organized by the US Plastics…

Portable floridasign for trade show exhibitions Booth Exhibits design
27 Aug 24

With its warm weather and major holiday attractions, it’s easy to see why Florida is so famous as an international travel destination. In many ways, it’s…

A woman hanging things up on a line at her sustainable professional booth.
09 Aug 24

We’ve all heard it before, but it’s worth saying again: A sustainable trade show booth is the way forward at trade shows for several reasons. Some of those…

Benefits of hiring an exhibition stand agency
09 Aug 24

When it comes to making a splash at your next trade show, partnering with professional trade show booth design companies can make all the difference. These…

sustainable cardboard trade show booth for Broekhof at Global Produce and Floral Show
09 Aug 24

Need trade show booth ideas that make a lasting impression? Look no further. This article explores different booth display ideas, from innovative layouts to interactive elements….

Space Symposium 2025 professional trade show exhibition hall floor
08 Aug 24

Have you ever wanted to get up close with astronauts and satellites or learn how an in-space servicing robot works? We have just the show for…

Distinctive a bowl of fruit next to a small american flag.
08 Aug 24

In an ever-changing world of food, staying on top of trends and innovations is essential for food industry professionals. Whether you’re a seasoned chef, a food…

Exceptional natural products expo west floor map at anaheim convention center.
07 Aug 24

Why Exhibit at the Premier Natural Products Trade Show? The Natural Products Expo West 2026 is gearing up to be the ultimate stage for showcasing your…

Outstanding a barn on an american farm.
05 Aug 24

Imagine the hustle and bustle of a commercial farm, combined with the marketing power of a trade show? No more booths full of tech gizmos: just…

Contemporary addb5fb0 4a48 49e7 9594 a889bad70961 for trade show exhibitions
05 Aug 24

It’s no secret that trade show booths have come a long way over the last 30 years. New venues, industries, and global paradigm shifts have all…

Superior the flags of texas and the united states.
17 Jul 24

Let’s face it, in our digital age, nothing quite beats the power of a good old-fashioned handshake and a face-to-face chat. From the biggest trade shows…

Striking 17 07 24 reasons to exhibit in the usa for trade show exhibitions
17 Jul 24

Nowadays, trade shows have become a major cornerstone of the thriving business-to-business (B2B) sector, especially in the United States. These US events are a powerful tool…

A group of women in professional attire walking down a walkway.
24 Jun 24

Exhibiting in a city as vibrant and diverse as London can be a game-changer for your company. With its rich history, dynamic culture, and status as…

London Underground Map for International Exhibitors
21 Jun 24

Welcome, travelers! You’re about to embark on an adventure in one of the world’s most vibrant cities: London. Whether you’re here to take in the sights,…

Digital technology displays for modern trade show 10x20 booths
24 May 24

Hey there, expo enthusiasts! It’s time to talk about the incredible opportunities that USA trade shows offer for skyrocketing your B2B success. If you’re looking to…

Consumer Electronics Professional 20x20 rental booth Exhibits
24 May 24

The Consumer Electronics Show (CES) is the one of the world’s most prestigious tech events. Imagine yourself standing in one of the largest exhibition venues in…

Impressive nammshowtrees for trade show exhibitions
24 May 24

As human beings, it is virtually impossible for us to not be attracted to music. For centuries people have celebrated and bonded as a species over…

World of Concrete Las Vegas logo.
24 May 24

Las Vegas is known for many things, including its fancy resorts, bustling nightlife, and dazzling gambling scene. For those in the global construction industry, Vegas is…

Distinctive a computer screen showing a green line graph.
24 May 24

Today we live in a fast-paced, technology-driven world. Trade shows are busier than ever, and maximizing ROI is a critical concern. Exhibitors want to see high-quality…